May

25

Junk Food Marketing Linked to Childhood Obesity - Lancaster Farming(Childhood Obesity News)

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The conference this week, co-hosted by the Pennsylvania Nutrition Education Network and the Pennsylvania Hunger Action Center, examined nutrition initiatives in the state and the challenges of feeding underserved communities in a time of global rising food prices. The Tuesday evening keynote address by Wootan was an indictment of an industry that uses gimmicks like cartoon characters to sell sugary snacks and has invaded public schools with infomercials and company branding, as well as the ubiquitous vending machines selling candy and sodas. In 2005, the Institute of Medicine (IOM) of the National Academies set forth guidelines stating âIndustry should develop and strictly adhere to marketing and advertising guidelines that minimize the risk of obesity in children and youth. Health policy organizations such as the IOM and the Center for Science in the Public Interest (CSPI) as well as a host of other concerned decision makers did not have much luck convincing the industry to voluntarily change its ways. Read Childhood Obesity

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